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Mobilegeddon: The Aftermath of Google's Mobile Friendly Algorithm

Google's Mobile-Friendly update, more commonly known as Mobilegeddon, rolled out on April 21st, 2015. There was a lot of hype about the devastation this update could have on businesses that were not prepared.

Now, looking back, I've presented a review of the news headlines and quotes leading up to, during, and after Mobilegeddon. It seems this update has had a minimal immediate impact on search results.

However, there is a growing disparity between Google's mobile and desktop search results. This suggests that mobile-friendliness will become increasingly important in the future, and is already significant now. Knowing this, Frank Jones provides a few suggestions for monitoring and improving mobile-friendliness on your website.

Frank C Jones

As an organizer for the Raleigh SEO Meetup, Triangle WordPress Meetup, and Triangle Tiny House Meetup, Frank likes connecting with like-minded people in his community. As a digital nomad, Frank works on WordPress websites and internet marketing projects anywhere he can find a solid connection to the internet. You can connect with him at and learn more about his various projects and freelance work.


Have you ever wondered where all the SERPs on the web come from? They're created by SEO Bot. If you want to know how to do SEO - you'll want to learn from SEO Bot at the Raleigh SEO Meetup.

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